Saturday, August 14, 2010

Tips to increase patronage of a cyber café

Tips to increase patronage of a cyber café
Here are some tips then engaged in a business of Internet kiosks, also known as cyber cafe, which will allow us to increase our customer base and therefore increase our sales.
Market Segment
Segmenting the market means taking into account the type of consumer who will attend or attend our cafe, and seek a style of business devoted to this type of consumer.
For example, we must consider whether our main type of consumer are people going to play LAN games, if they are students, executives, entrepreneurs, etc.
If, for example, most of our customers are people who are going to play LAN games, we must ensure that our machines have the latest games, games to place posters on the walls, etc. And if the majority of our customers are students We must strive to offer printing services, photocopying, etc.
Create sales promotions
An effective way to increase the customer at an Internet cafe is creating sales promotions.
For example, for every 5 hours used, could provide one free hour. Or we could reduce the price of rent for a period of time in the day, for example, during hours of the morning. We may also create drawings from our customers, organize tournaments of games, etc.
Offer additional products
Another way to increase the clientele of a cafe is to offer additional products to the online rental service.
For example, we might sell food products such as snacks, beverages, soft drinks, coffee, candy, etc.. Or other types of products such as stationery, gifts, records, reports, computer equipment, accessories, etc.
Provide additional service
Just as we can offer additional products, we can also decide to offer additional services.
For example, we offer the service of printing, scanning, faxing, photocopying, etc. We can also offer video game rental service, phone calls, recharge of cellular phones.
Provide good customer service
The best way to get a customer decides to return is offering a good service or customer service.
To do this we must receive the customer with a smile, serve you kindly show their willingness to help in every need, and say thank you again soon, and so on.
Provide a good environment
The customer of an Internet cafe should feel comfortable in a pleasant, almost like home.
A good environment can mean a nice decor of the place, good spacing, good provision of equipment, comfortable chairs, good lighting, good ventilation, hygiene in the living room as the bathroom, good music and more.
Having good machines
An important factor in the success of an Internet cafe machines are possessed.
We must have fast machines in good condition with all necessary equipment (webcam, microphone, etc.)..
There is no better way to make the customer decides not to come back to our cabins internet business than having machines with a slow connection, or to stop interrupting or hanging.
Advertise
Sir nothing is appealing to have a cyber cafe if nobody knows about us and our advantages.
This requires the use of advertising, which may include advertising our major promotions in our front, where flyers point out the advantages of our café (for example, the speed of our machines, atmosphere or promotions) etc.
Having an attractive facade
And finally, another tip that will allow us to increase the clientele of our cafe is to ensure an attractive facade.
We must seek a facade to highlight, to draw attention, where they appreciate the major sales promotions, which has an entrance through which to observe the proper indoor environment, that has wide input to invite the consumer to enter, etc.

No comments:

Post a Comment